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In recent years, daring eyeshadow hues have tended to take a back seat to bold lipstick shades, but recently the beauty world has seen a switch-up — a statement cult colour eyeshadow has crept up into the palettes of our favourite beauty brands. The most trending colour at hand? A striking shade of red — which also happens to be an aptly timed trend for the festive season.

In recent years, daring eyeshadow hues have tended to take a back seat to bold lipstick shades, but recently the beauty world has seen a switch-up — a statement cult colour eyeshadow has crept up into the palettes of our favourite beauty brands. The most trending colour at hand? A striking shade of red — which also happens to be an aptly timed trend for the festive season.

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