Husband and wife team Adam Keith and Jade Carey are the founders of Little Cove Espresso
1. How would you describe the philosophy behind for Little Cove?
Our philosophy is simple: do it with love. From sourcing to staff management to customer service, it is all about passion and love.
2. Little Cove has four outposts in Hong Kong, all of which are incredibly popular. Why do you think it’s so beloved?
We believe it comes down to the quality and consistency of our food and coffee. Our customers are discerning, and they love what we do. People vote with their feet, and it’s so encouraging that they appreciate our offering and the experience we work so hard to create.
3. You worked with Studio Adjective for the shop’s design. Can you tell us a little about the vision for the space?
Studio Adjective helped curate our very first Sai Kung location, and we wanted to build on the initial design and extend it to our Pacific Place location. The curvilinear features and design details play an integral part of our overall design. Like us, Studio Adjective understands the duality of substance and style, and we believe that’s why our locations have such character and authenticity.